3rd Party Ad ROI tracker - any recommendations?

[TacoCat]

Hey,

I'm currently looking to upgrade my ad ROI tracking game, because FB and Google ad platform data, aren't too reliable when it comes to tracking longer term sales, over even a few days.

I'm essentially running PPC ads on FB and Adwords (Display, YT). I have a feeling that sometimes I'm turning off the winning campaigns, and leaving on the losers, because the purchase tracking is so unreliable.

I have 0 experience with 3rd party ad ROI tracking softwares, so I thought maybe someone a bit more experienced have some suggestions?

 

[BCN]

Voluum is good. Binom if you want self-hosted.

I think Voluum does integrate with FB and Google now for cost updates (via API), as they don't pass click cost in a get-param.