How much should a list of 30k sites be priced at?

[nobelmax]

I've been in the SEO game since 2020 and decided to get out this year. I compiled a list of all the sites I used for outreach and getting backlinks and it came out to be around 30k sites. How much should that list be worth, ballpark speaking, like what is the range that I should be looking at when putting this up for sale?
I asked the same question on Reddit and some dude said it can be worth any where from $3k to $45k!

Is this true?

 

[zelch]

yea I have a similar list... had no idea it would be worth that much. ours is insanely organized and vetted. is "theplatinumxperience" offering to buy it?

 

[BakerStreet]

$0. I know link vendors who will give you lists like that for free. You just need to pay them if you want a link on there. I really don't see the value in paying for a list when you still need to contact the webmasters later on.

 

[Ryuzaki]

Scrapebox is only $97. Toss in another $15 for some private proxies. After that it takes one cheap email blast to vet the list.

You know the whole "If a guru is any good at X why isn't he doing X instead of selling his methods?" It's kind of silly but it does apply here. If the list is good enough to warrant a $45k sale, then why not start a link-building agency? Yes, there's marketing work involved to get traction, but... so?

Nobody is going to buy that list without an exclusivity clause, meaning you can't sell it more than once. With an agency you can milk it forever, build a small team to take care of the labor, and you just run the spreadsheets and make sure everyone's getting paid.

Back in the day lists like this would get sold for GSA SER, Sick Submitter, Scrapebox, etc. They weren't priced much higher than $15-25 because they quickly became worthless and the barrier to entry to create a list like this is very low since most SEO's already have the tools and these lists aren't niche-specific.

 

[zelch]

For us, the manual work was 1) manually removing sites that were in any kind of network, based on their replies when we asked how many sites they owned. 2) adding pricing, again based on manual replies and back and forth wondering if that makes the list more valuable

 

[Naturellement]

If the list is good enough to warrant a $45k sale, then why not start a link-building agency? Yes, there's marketing work involved to get traction, but... so?

Nobody is going to buy that list without an exclusivity clause, meaning you can't sell it more than once. With an agency you can milk it forever, build a small team to take care of the labor, and you just run the spreadsheets and make sure everyone's getting paid.

This is a good idea!

 

[illmasterj]

For us, the manual work was 1) manually removing sites that were in any kind of network, based on their replies when we asked how many sites they owned. 2) adding pricing, again based on manual replies and back and forth wondering if that makes the list more valuable

For this type of thing, I'd consider renting it out instead. You'll probably get some cheapskates who will stop after a month, but since it's the type of thing that will go out of date, it's more valuable to have someone updating it every month.

 

[Ryuzaki]

Another issue with selling lists is the buyer turns around and resells it. It'd become quite useless pretty fast. And anyone with access to the list (in the rent scenario, unless you create a system to fight against it, which deincentivizes renting) will copy whatever they have access to and stop paying. @illmasterj is right in that you'd need some incentive to stay on, like constant filtering and validating and growth of the list.

It's a whole lot of stuff to do that all gets eliminated by selling links instead of lists. Because frankly, the number of people that want to build a team to use your list (as opposed to their own list assuming they already have a team) is going to be very small relative to those that'd be happy to pay someone to do all this work for them.

 

[Steve Brownlie]

I've got a database with over a million sites in that we've ever spoken to and I imagine the value to be about... whatever my link orders are for this month... I wouldn't buy someone else's list for anything tbh. People go around emailing lists of thousands of sites to each other for free every day (even more on private Discords... of which I set one up just for that purpose...).

 

[DunderMannen]

As others have said - your list is not worth much. I do however still see people buying it for 30-50$.

And why wouldn't people instead just go to the public databases like Bazoom, Whitepress and Presswhizz?